AVP Digital (Adobe/Google) Analytics

  • Full time
  • Bangalore, Karnataka, India, Bangalore, Karnataka, India, 530068
  • posted 1 year ago
  • Posted : July 19, 2023 -Accepting applications
  • View(s) 1218

Job Detail

  • Career Level Others
  • Experience 8 Years +
  • Gender Any Gender
  • Industry Analytics
  • Qualifications Degree Bachelor

Job Description

The Specialized Analytics Manager provides full leadership and supervisory responsibility. Provides operational/service leadership and direction to team(s). Applies in-depth disciplinary knowledge through provision of value-added perspectives or advisory services. May contribute to the development of new techniques, models and plans within area of expertise. Excellent communication and diplomacy skills are required. Generally has responsibility for volume, quality, timeliness of end results and shared responsibility for planning and budgets. Work affects an entire area, which eventually affects the overall performance and effectiveness of the sub-function/job family. Full supervisory responsibility, ensuring motivation and development of team through professional leadership to include duties such as performance evaluation, compensation, hiring, disciplinary and terminations as well as direction of daily tasks and responsibilities.

 

Responsibilities:

Incumbents work with large and complex data sets (both internal and external data) to evaluate, recommend, and support the implementation of business strategies

Identifies and compiles data sets using a variety of tools (e.g. SQL, Access) to help predict, improve, and measure the success of key business to business outcomes

Responsible for documenting data requirements, data collection / processing / cleaning, and exploratory data analysis; which may include utilizing statistical models / algorithms and data visualization techniques

Incumbents in this role may often be referred to as Data Scientists

Specialization in marketing, risk, digital and AML fields possible

Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm’s reputation and Our Clients, its assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency, as well as effectively supervise the activity of others and create accountability with those who fail to maintain these standards.

 

Qualifications:

7-10 years of experience

Hands-on recent experience in Adobe Analytics / Google Analytics

Relevant experience in Digital Analytics, Web Analytics, Funnel Analytic.

Relevant experience or working knowledge of Paid Search, External Affiliates or overall Paid Digital / Media ecosystem

Audience Management experience, Data Science / Modeling, consulting experience is preferred.

Ability to communicate technical information to both technical and non-technical audiences required

Problem solving, root cause analysis skills required

Ability to focus on multiple priorities and drive solutions in a fast paced working environment

Relevant work experience in data quality, data analytics, data management within the financial services industry required

Outstanding analytical and problem-solving skills

 

Education:

Bachelors/University degree or equivalent experience

 

Job Family:

Specialized Analytics (Data Science/Computational Statistics)

 

Required skills